Jennifer Jacquet at Guilty Planet discusses an interesting idea:
Since the 1960s, studies have shown that behavior does not change merely as a result of information, even if it is fear inducing. Behavior can change if information is combined with an action plan. In a 1965 study ... showed students the somewhat terrifying results of contracting tetanus, which resulted in 3 percent of the students getting a tetanus shot. Other subjects were given the same lecture but were also given a copy of a campus map with the location of the health center circled. ... In this case, 28 percent of the students managed to show up and get their tetanus shot. The medical message seemed to influence attitudes but a specific plan influenced action.
My further thoughts here.
- Speaking of my thoughts, did you know that Dark Matter is some kind of liberal plot? Yeah, neither did I ...
- Titan, largest moon of lively ringed Saturn, may be a slush ball with an undifferentiated mantle and core.
- The Smithsonian opens its Hall of Human Origins, and it has a pretty spiffy website.
- Today is defined in astronomy as the start of Spring, but for earlier people, it was more than that. And some of those ancient rites echo into our own era:
As can be imagined, ancient cultures took the advent of Spring as a serious and profound time of year. So much so, that eventually the cycle of seasons took on an additional spiritual element and the passing of seasons began to serve as a parable to the passing cycles of life. ...