The newest Obama campaign ad hammers Mitt Romney's gubernatorial record, knocking him for leaving the state with more debt per capita than any other state and the 47th worst job creation record during his term as governor. The ad argues that Romney had "one of the worst economic records in the nation" and ties that record to 2012 by saying that Romney's economic philosophy "didn't work then" and "won't work now."
Although the ad doesn't reference Bain Capital or Mitt Romney's private sector record, it reflects the ongoing effort by the Obama campaign to undercut the core premise of Mitt Romney's campaign: that he has the experience to strengthen the economy. The ad will air in Colorado, Florida, Iowa, North Carolina, New Hampshire, Nevada, Ohio, Pennsylvania and Virginia.
(Full transcript below the fold.)
VO: “I’m Barack Obama and I approve this message.”
Visual: President walking in colonnade;
Obama-Biden logo on-screen
VO: When Mitt Romney was governor, Massachusetts was number one.
Number one in state debt.
Visual: Scrolling up a list of states, comes to rest on a large “1” that fills the screen; pull back to reveal Massachusetts at top of list with headline: STATE DEBT” with subhead: “2007 DEBT PER CAPITA”; cite: “Source: Moody’s 2007”
VO: “$18 billion dollars in debt … more debt per person than any other state in the country.”
Visual: Type onto screen: “$18 BILLION IN” above “STATE DEBT”; screen shifts over and type on: “MITT ROMNEY” and “MORE DEBT PERSON THAN ANY OTHER STATE”
VO: “At the same time, Massachusetts fell to forty-seventh in job creation...”
Visual: List flips onto side and turns into a bar graph; slide down graph to end to reveal: “47TH IN JOB CREATION” cite: “Source: Bureau of Labor Statistics”
VO: “One the worst economic records in the country.”
Visual: Pull wide to reveal newspaper quote with Boston Globe masthead: “ROMNEY’S ECONOMIC RECORD” “ONE OF THE WORST IN THE COUNTRY”; Cite: “Sum & McLaughlin, Op-Ed, 7/29/07”
VO: “First in debt. Forty-seventh in job creation. That’s Romney economics.”
Visual: Go up to top of graph; graphic: “MASSACHUSETTS 1ST IN DEBT”
Go down to bottom of graph; graphic: “MASSACHUSETTS 47TH IN JOB CREATION”; Fade up: Get the Facts at
RomneyEconomics.com
VO: “It didn’t work then. It won’t work now.”
Visual: Pull wide on graph; it fills the screen left-to-right; keep website URL on screen; fade up: “It didn’t work then. It won’t work now.”