Fox News is already winning the next election by framing it. What are we doing? Big think pieces. I linked to many of them during the election and I think all I accomplished was to turn out Trump voters.
The left has always struggled with framing because the simple answer is easier to package, market and sell. I think the left only has one good frame, “The 1%”. The right has dozens. Currently “Suck It Up, Buttercup” is winning as a bill to felonize protesting gets traction.
Here are the frames that I will be using from now on on social media. No more linking to well written take downs. No more condescension to my family. It’s time to just start using 3 word phrases. I don’t care if the phrase is right on the money to the argument at hand, it just needs to get repeated endlessly. I invite anybody to add theirs in the comments.
I am replacing “alt-right/misogynist/homophobe” with “racist/pussy grabbing/gay bashers”. We need less syllables. Don’t like the word “pussy”? Hey i thought PC was dead. I am still having a hard time coming up with a simpler frame for “islamophobia”. Ideas?
I like “Trump got less votes”. I will stop using “Trump lost” because he didn’t. I am also rejecting “Hillary Won” or “Hillary got more popular votes” because let’s face it, we have to move forward. We lost that battle and will continue to lose if we keep trying to ascend Hillary.
“Endless Smears” The next right wing scandal that gets pinned on us should be answered with “Endless smears. Will it ever end?” Let’s be honest, if your cousin said “EMails!” or “Benghazi!” and your response was a well documented refutation of...Oh who’s kidding who, you already lost the argument.
“Looks like more debt to me” "Stealing the Supreme Court" "Welcher In Chief" "Same Old Washington" “Same Old Swamp” or anything that is short.