I'd like to gauge interest in an election-related project.
The short version is this: Obama staffer Dan Pfeiffer (working from research done by Unite the Country and Navigator Research) suggests that going after the "double haters" (folks who don't like Biden or Trump/folks who voted Trump/Biden or HRC/Trump) is a solid tactic.This segment is more or less evenly split now, with a very slight edge to Trump.
There is tremendous potential in this group. The research suggests that double haters are largely ignorant of Joe Biden's accomplishments. When told about an initiative (such as capping insulin costs or expanding broadband) they approve.
Most importantly, when told the initiative was undertaken by the Biden administration, a comparatively high percentage are willing to reward him with higher approval ratings. Pfeiffer suggests that appealing to this group could have an outsize benefit in the election.
Please check out these two links: They do a good job of describing the possibilities than me:
Dan Pfeiffer's Substack
The Navigator Research
The project I am thinking of is a website/newsletters/social media initiative that clearly and honestly describes what the Biden administration has done and compares it to Trump’s record. Straight and to the point. Facts, not hyperbole or over the top partisan anti-Trump posts (which likely would alienate this group).
I am interested in hearing from folks who have social media skills, SEO experience (and access to relevant tools) and people willing to do some writing.
I would be willing to put a significant amount of work into this if it really could gain traction.
A bit of full disclosure: Pfieffer says that these people don’t generally read political media and are hard to reach. This suggests that the task will be difficult.
On the other hand, he says that the research shows that these people are most likely to be influenced by people they know. Thus, a secondary target would be Biden voters who know double haters. The goal would be to have them pass the word to these folks that Biden is the better choice.
Please respond below or at the group I have set up with comments, suggestions, questions or offers to participate,