What does it say about the radio blowhard, who goes before his listening audience and essentially says that he'll give up his air time for free? What does that make him?
It makes him a slut, right?
- A total of 86 ads aired during WABC's broadcast of The Rush Limbaugh Show today
- 77 of those ads were public service announcements donated free of charge by the Ad Council
- Of the nine paid spots that ran, seven were from companies that have said they have taken steps to ensure their ads no longer air during the program
- WABC's online feed included about 5:33 of dead air when ads would normally have run.
He's giving away so much air time, it's amazing he's still on the air. The fact is he wants to have
repeated, never-ending, as often as he wants it, dead air—for free.
Among the most recent advertisers who can't get far enough away from him:
@redpoppyweb @jbadiver We are unaware of any Aetna ads running on the show, but are looking into it. Any found will be discontinued.
— @Aetna via Radian6
We have discovered that eight digital spots ran against our wishes. We've now taken steps to avoid similar placements in the future.
— @newyorklottery via web
That might have something to do with the fact that he's still attacking women.
But mostly it's just what happens to a radio host who is happily presenting himself as an immoral, baseless, no-purpose-to-his-life man.
Sign our petition to tell companies that have suspended their ads rather than making a permanent split with Rush to commit to quitting him.
Fri Mar 09, 2012 at 8:29 AM PT: A clarification: the information from Media Matters is based on their recording of the online feed of WABC's airing of the program. The ad placement online vs. over-the-air will differ, as will dead air time. See diaries by ipsos and kravitz for more on that.